Digital Marketing Specialist (SEO/SEM & Marketing Operations)
Join one of Sweden’s fastest-growing education companies and be part of running our AI-driven marketing engine while helping thousands of students succeed ✨🚀
Help run one of Sweden’s most effective marketing engines
Our marketing runs like an engine: structured workflows, scalable production and AI-powered tools that help us execute quickly without sacrificing quality.
As our team’s Digital Marketing Specialist, you will help keep this engine running – publishing content, managing outreach, supporting our paid and organic search work and keeping our marketing systems organized and scalable.
You will work hands-on with Google Ads, SEO content, outreach, campaigns and web publishing, following clear processes that help our team execute efficiently across many pages and channels.
We welcome candidates early in their careers – whether you recently graduated (or are about to) or have already gained some hands-on experience and want to grow quickly in a high-performing marketing team!
Work with some of Sweden’s best marketers – in the picture below, we receive the Swedish SEO Prize
About Allakando
Allakando is one of Sweden’s largest education companies and the fastest growing company for tutoring, courses and digital educational tools. We are also proud of having the most satisfied families according to Trustpilot 💚
Our mission is to accelerate people's growth and our learning solution is a blend between in-person tutoring and online learning tools. One example of our educational tools is Sweden's first AI-teacher 🚀
Our product range also contains the largest nanny agency in the country - myNanny - and on top of that we are currently growing rapidly in France 🇫🇷
Your role – How you will contribute
You will help run and execute many of the operational parts of our marketing work – producing, publishing and improving marketing assets across many pages, campaigns and channels, while learning how a high-performing marketing team operates in practice.
Examples include:
SEO, outreach & content: produce and optimize SEO content, manage outreach activities, and ensure that key SEO elements are implemented and maintained over time.
Web & marketing operations: publish and update content in our CMS, maintain website structure, and ensure pages follow best practices.
Content & creative production: write marketing texts and support the creation of visual contentfor use across our marketing channels.
Google Ads management: support the administration and ongoing improvement of our campaigns and accounts globally.
Scalable marketing production: produce and update marketing assets at scale (often with the help of AI), such as creating pages from templates and implementing larger content updates.
Structure & documentation: maintain documentation, checklists and internal workflows, and keep marketing systems, sheets and folders organized and up to date.
Who you are
This role focuses strongly on execution and operational excellence and suits someone who enjoys structured work – following clear processes, improving systems over time and seeing many small tasks executed correctly and efficiently.
We care more about your potential, mindset and willingness to learn than about a specific CV or years of experience. You do not need to know everything already – curiosity, drive and the ability to learn quickly matter more.
We think you will do great here if you are:
Structured and detail-oriented: you work methodically, follow checklists, double-check your work and rarely miss details. You notice inconsistencies and fix them before others do.
Process-driven and reliable: you enjoy routines, documentation and clear workflows. Checklists, well-structured documents and organized folders make your work easier, not harder.
Action-oriented and proactive: when something blocks progress, you follow up, ask questions and make sure things keep moving instead of waiting.
Low prestige and team-oriented: you are comfortable taking on both important and repetitive tasks. You understand that helping the team execute reliably is one of the most valuable ways to contribute.
Strong language sense: you can produce clear and correct written text, often using AI tools, and have good judgment for tone and clarity.
Digitally confident: you are comfortable working with digital tools and systems, learn new tools quickly and are excited to use AI to improve speed, structure and quality in your work.
Visually aware: you have a basic sense for layout, structure and professional presentation.
Fluent in Swedish and proficient in English: you are comfortable working and communicating professionally in both languages.
About our culture
The atmosphere at the office is easy-going but focused. We think it's important to deliver value, as well as having fun while doing it. We try hard to keep things simple.
The office is situated on the entire second floor of Lund’s station building.
See here for more about Allakando and our culture.
Why you should join
Be part of a successful team of experts: join the team which beats competitors in all markets and are skilled within all disciplines of marketing.
High trust, real responsibility: you will be part of the team from day one, playing a key role in keeping our marketing operations running smoothly and improving how we work.
Make real impact: your work will directly improve how efficiently we publish content, run outreach, and scale our marketing efforts.
A fun, ambitious environment: great colleagues, high pace, and a team that enjoys building things together.
Does this sound like an opportunity for you? Send us your application today!
- Departments
- Full-time
- Locations
- Headquarters in Lund
- Remote status
- Hybrid
Headquarters in Lund
What we offer
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Work that makes a real difference
Improve young people's life, everyday
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Dedicated colleagues
Join a team of ambitious colleagues
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Next level work culture
Loads of optional team activities and benefits
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Hybrid work
Chose to work from home or at the office
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No fixed hours
Flexible work hours and vacation when it suits you
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Free gym card
Gym card and paid time to work out
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Central and beautiful office
Centrally located at Lund Central Station
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Create the future of learning
Join the journey of a fast-growing company
Our culture and core values
Our culture is built on teamwork, energy, and shared responsibility for our success. We strive to create a supportive environment where everyone can thrive and look back on their time here as the highlight of their career.
The following key values reflect our beliefs.
#1 We are better together
We believe that we can create the most value when we work as a team. At Allakando, it’s not about the individual. It’s about what we can accomplish together. At Allakando, “us” comes before “me”.
#2 We deliver excellence
At Allakando, we are proud of the important work we do everyday. We hold ourselves to the highest standards because that is how we deliver the most value to the people we help.
#3 We get it done
At Allakando, we make sure to always get the job done — because that’s when we create real value. It’s not about rushing — it’s about working smart by prioritizing, planning, automating, and not overworking our tasks.
Meet some of our crew
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Since its foundation in 2007, Fredrik has held almost every role within the organization. He is convinced that everyone can learn anything. Much of his conviction comes from the fact that he has personally taught over 3,000 students. Fredrik has truly put Allakando's methods into practice, especially while studying at the Stockholm School of Economics, all while working 80-hour weeks to develop Allakando!
Fredrik Fridlund
CEO, CPO and founder
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Petter is responsible for developing the organization's processes, personalized matching, and our family services. He studied Industrial Engineering and Management at Linköping University. Petter started working at Allakando in 2009 and has extensive experience across the entire organization. He has personally helped hundreds of students achieve better study results!
Petter Omling
COO
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Erik has been in charge of our marketing since 2013. He graduated as top of class in Marketing from Stockholm School of Economics, where he also served as student union president. Erik has been active in education issues since the age of 14, and has diverse professional experiences, including work as a professional photographer and research at Schibsted. He is a full-stack marketer and was one of London's youngest traders at the age of 19.
Erik Schuss
CMO
Make a real difference with Allakando
At Allakando, we are 5,900 passionate individuals helping over 26,000 students each year. This makes us one of the largest and fastest-growing tutoring companies in Sweden and France.
We are firmly convinced that anyone can learn anything. Our mission is to accelerate people's growth – both academically and personally.
Our learning solution combines traditional home tutoring with cutting-edge educational technology – including the recent development of Sweden's first AI tutor.
Let’s change the lives of thousands of young people together.
A leading international education company with Swedish roots
- Students
- Teachers
- Trustpilot score
- Content views
About Allakando
We are one of Sweden's largest companies for private tutoring, homework help, math help, courses and digital educational tools. This includes everything from personal study coaches to applications for the Swedish Scholastic Aptitude Test and online lessons in our virtual classroom. We also have several related businesses, including one of Sweden's largest companies for professional nannies and babysitting — myNanny. We are also growing quickly in France with Top Soutien Scolaire.